The services of most 4S stores are similar. The lounge provides rest, and the magazine room can read books, newspapers, and surf the Internet. The homogeneity of the industry is serious. Therefore, adding fragrance to the space of automobile 4S stores has become an important password to double the turnover.

The sense of smell plays a vital role in our lives by conveying emotions and ultimately affects purchasing behavior. A good scent will stay in consumers‘ memory for a longer time.

The bursts of wonderful fragrance can not only improve the smell of the new car and eliminate the peculiar smell in the space, but also the pleasant fragrance will stay in the memory of consumers for a longer time, which will help salesmen tell customers about the car brand and enhance customers‘ awareness of the brand. favorability.

How to widen the brand gap in the auto industry and create a unique car image is particularly important. As an important display window for auto brands, auto 4S stores face relatively high-end consumer groups and pay more attention to service experience. In addition to strengthening training and improving service levels, using unique brand fragrances to express and enhance the quality image of cars will make it easier for consumers to accept and remember this car brand, thereby seizing market opportunities.

The Car 4S stores use personalized space fragrance to carry out fragrance marketing to bring consumers a good olfactory experience, which satisfies the needs of consumers from the senses, and realizes the spread of automobile brands, which can achieve better marketing benefits. More and more auto 4S stores have realized the role of this aspect, and many auto 4S stores have also begun to choose reliable space fragrance environment service providers for long-term cooperation.